PHD Terrace at Dream Midtown | New York, NY | 2019
Production Artist | Pimenta Productions

Hand-painted a vintage 1984 Alfa Romeo Spider with illustrations inspired by the Amalfi Coast for a seasonal pop-up installation.

Photography: Dan Nilsen
Press coverage: BizBash

”In June, PHD Terrace at Dream Midtown hotel in New York set the tone for its Amalfi coast-inspired Aperitivo Tuesdays—a weekly happy series—with a pop-up car installation that featured a limited-edition ’84 Alfa Romeo Spider parked curbside. The vintage vehicle, which was provided by the Tao Group, was hand-painted with illustrations inspired by small Italian towns and culinary landmarks like Da Adolfo and Ristorante La Fontelina. The back seat of the vehicle was filled with greenery and lemons. The installation was conceptualized by Yvonne Najor, director of outreach and sponsorships of food and beverage for Dream Midtown and Dream Downtown. Artist Jenevieve Penk designed the installation. “ - BizBash